Saturday, March 30, 2019

Getting All Dolled Up Over This Pretty Steiff Kitty

It's not often that you come across something that is the best of all worlds. But such is the case with this week's special My Steifflife blog visitor! Check out this simply adorable - and remarkable - Steiff cat doll. There's no question you'd want to welcome her into your meow mix!

This pretty kitty is the whole package. Her official Steiff name is PuppKatz Cat Doll. She is is 22 cm tall, standing, and head jointed. Her body is solidly stuffed and made from tan flesh colored fabric that has a slightly velvet-like finish to it. Her feet are flat and designed for standing; they are lined in cardboard. Her arms hang softly at her sides. Her feet and the tops of her paws are made from white mohair. Her mohair head is typical to Steiff's early 1930s cat head designs and is gently tabby striped. Cat's pert ears are lined in felt. Her pensive face comes alive with teal green and black slit style pupil eyes and a pink hand embroidered nose and mouth. Cat's clear monofilament whiskers have been lost to time. PuppKatz was made in 14, 22, and 28 cm from 1931-1943 overall.

This PuppKatz is part of a series of animal dolls Steiff produced in the 1930s and 1940s. Other species represented included bears, rabbits, dogs, elephants, and ducks. All shared the same stationary human form body. Most were made in 14, 22, and 28 cm and had removable clothing. As such, the original clothing was often lost to time, which is the case here with this PuppKatz. However, PuppKatz's current outfit of white underwear and a pretty belted dress, is perfectly scaled and adorable on her. She also came with a little pin with the name "Amy" on it. As such, that is her new name moving forward. 

The strategy behind the PuppKatz, and other animal doll patterns, is quite interesting and reflective of the prewar period in which they were made. These items launched in the early 1930s. Germany at this time was in a period of high unemployment and financial uncertainty. As a response to poor economic conditions, Steiff started making items that were simplified in design, used less expensive or even alternative materials, and were "theme and variation" in nature. The change in tone from items introduced from the end of the 1920s to the early 1930s is absolutely striking. Steiff's 1920-era items for the most part were colorful, fluffy, feminine, and childlike. Their early 1930-era items tended to be a bit glum looking, longer, narrower, and thinner

Steiff's animal dolls fit the needs of the 1930s business environment to a T. They were all on the same easy body that was made from inexpensive fabric and could be detailed in countless ways. In the case of this PuppKatz, she was made in three sizes, and each size was available in up to 11 different outfits over time. This one design ultimately represented 29 different SKUs in the product line. These outfits included sporting clothes, pajamas, suits, dresses, traditional clothing, and swimsuits, among others. These outfits were numbered and noted by a distinct code in the animal doll's article number. By having so many options for this one simple design, the company was able to fill its catalogs efficiently when product design and development resources, as well as raw materials, were severely limited by factors beyond the company's control. Steiff's 1938 catalog featured a whole spread of their animal dolls and various outfits; you can see that page here on the left. Please click on the photo to make it larger and more legible. 

Steiffgal hopes this discussion on PuppKatz has tickled your whiskers in the best possible way.
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