Let The Games Begin With This Sample Steiff Lake Placid Olympic Games Mascot!

Steiff's century-spanning anthropomorphic animal dolls are the best of all worlds. But is it possible there is one that is truly worthy of an Olympic gold medal? Steiffgal thinks so - and is over the moon thrilled to welcome one into her hug. This winter-themed wonder was purchased decades ago in Europe by his previous family. Check out this remarkable Steiff raccoon doll and see what makes him so COOL - literally - from the product design and historical perspectives.

Here we have a sample Steiff Roni the Raccoon doll, made as a possible licensed souvenir item for the 1980 Winter Olympic Games. These were held in Lake Placid, NY from February 13th-24th, 1980. Roni, who was named as a nod to the venue's Adirondack mountain range, was the cartoon mascot for this event and was designed by commercial artist Donald Moss. Roni himself is 25 cm tall, standing, and unjointed. His head is made from short grey plush with an inset velvet facial mask. His pupil eyes are highlighted with black airbrushing to give him his traditional "raccoon bandit" look. He has a black embroidered nose and a pink painted mouth. His ears are lined in velvet and have a little pink airbrushing to them. He has a very long, fluffy, and bushy tail. Roni's winter garb, which is made from velvet and integral to his body, includes green gloves, a blue snowsuit, and red boots with brown soles. He wears a white bib which has the event's official Olympic logo hand rendered in black on either side.

Roni is branded with his Steiff ear tag and button. Steiffgal doubts he was produced with a chest tag for two reasons; first, he was made as a sample so there really was not need for this tag. Also, his custom bib is so interesting and so integral to his chest, a chest tag would be redundant or even interfere with his presentation. His yellow ear tag is generic and without digits, so this pattern was probably never assigned an article number. This style of ear tag appeared on items made in the c. 1969/1970 through 1980 era. And his thick, brass style ear button with the script word Steiff on it debuted in 1979. So given the games were in 1980, and it could take a year or so for a licensed product to go from idea to production - all of these dates point to his production taking place in 1979.

It is not clear why Steiff's Roni doll never went into production. He is on brand, matches the official event logo to a "T", isn't terribly complicated or expensive to manufacture, and is super, super cute! Steiffgal suspects it may have something to do with legal or financial complications often associated with international commercial licensing agreements. However, other companies were able to get production licenses to make Roni dolls, including a version on ice skates. Of course, these simpler patterns were nowhere as fabulous as Steiff's full blown interpretation of Roni! It is interesting to note that Steiff was able to produce Olympic branded and licensed items for other Olympic games, including the 1972 Munich games, the 1998 Nagano games, and the 2010 Vancouver games, among others.

It is nearly impossible to find out any additional details on Roni and this stalled Steiff Olympic project. The only footnote Steiffgal could find was a reference in Dee Hockenberry's, book, Steiff Bears and Other Playthings Past and Present. Concerning the Roni doll, she notes: Prototype Raccoon: 11 inches. In 1978 and 1979, Steiff, through their US representative, made presentations to the American Olympic Committee in order to obtain a license to make 1980 Olympic souvenirs. Three prototype were made incorporating the Lake Placid mascot and Olympic logo. Although the samples were attractive, an official license was never granted. These are the only examples ever made.

Steifgal hopes this discussion on this Roni the Raccoon Olympic prototype doll has been one for the record books for you. 

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